Still, it's a clever concept for its time - almost cutting-edge, if you think of it that way.

The Feather Blade has quickly become a household name for steak, those working in the CBD can now get robustly flavoured steaks even during lunchtime.

The recommended doneness — as with any good steak — is medium rare, but more open-minded diners should go a little rarer.

Leong decided to take cue from Flat Iron to launch The Feather Blade.

The steakhouse is inspired by London’s Flat Iron, which is where founder Sheen Jet Leong cut his teeth.

The Feather Blade is back with their winning steaks in their new home in the heart of Tanjong Pagar.